Digital Marketing courses in dubai
OPEN ACADEMY / DIGITAL MARKETING
Digital Marketing Certification Course: Dubai & Online Live
Become a certified digital marketer by learning how to build a complete marketing strategy and launch campaigns across most important digital channels.
Online: AED 3,599 | In-Person: AED 5,399 - installments available 
Become Certified Digital Marketer
Learn from the top digital marketing experts how to launch campaigns across Google, social media and other platforms.
Course outcomes
Be able to build digital marketing funnel for any brand
Understand your audience and how to communicate with them
Get leads and sales from paid social or paid search campaigns
Get real experience with all main platforms through hands-on workshops and Ad Simulation tool with testing budget up to $50k (for In-Person)
Build digital marketing playbook you can implement on any industry
Earn up to 4 certifications from AstroLabs, KHDA and Google
Be able to manage your digital team or agency
About the course
Complete Strategy & Best Practices for the Region
Get hands-on training from our instructors with case studies and practical strategies tailored to the MENA region and beyond. Learn to develop marketing plans for B2C and B2B, measure goals, track Return on Investment (ROI) and plan a growth strategy.
Learn how to build a plan and grow sales for any type of business
Learn how to build a complete marketing plan with Search Ads, Social Media, SEO, Content Strategy, Email Marketing, Drip Campaigns, Retargeting, Analytics, Reporting, and how to optimize your website to get more conversions!
Get Digital Marketing Certified
During this course, you can earn up to 4 certifications. AstroLabs certification is recognized by all main tech and digital companies in UAE and KSA as well as KHDA and Google certifications.
Career Opportunities and support
After completing the course you will get a chance to join AstroLabs Talent database to be notified about the best digital marketing job opportunities in the region. We’ve recently hired marketers for companies such as Noon, TikTok, Alshaya, Swvl, or Sarwa. Our team will be there to support you on your career path.
What you'll learn
Learn to develop complete marketing business strategies for B2C and B2B, measure goals, track Return on Investment (ROI) and plan a growth strategy.
MODULE 1
Comprehensive Digital Marketing Workshop
Learn how to implement a successful online marketing strategy. Understand the advantages of each marketing channel and how you can use them to achieve your marketing and business goals.
MODULE 2
Crafting A Social Media Strategy
In this class you will learn how to craft a solid social media strategy to help you to distinguish yourself from the mass of brands competing for the attention of consumers
MODULE 3
Paid Social Advertising
In this module, we will cover the basics of paid social advertising. You will learn – and practice – how to effectively target people on Instagram, Facebook, Snapchat, Twitter and other platforms.
MODULE 4
Paid Search with Google Ads
This module covers how to fully utilize Google Ads to grow your business, benefit the organization & clients you serve, and advance in your career
MODULE 5
SEO
In this module, you will gain a better understanding of how search engines work and how to use them to your advantage. You can increase your business’ revenue and gain a very in-demand skill to help you advance in your career
MODULE 6
Learn to Master Google Analytics
Track the important KPI’s needed for your business, tell stories with your data and import advanced metrics & dimensions. Customize your reports & dashboards with the exact data you need, automate key processes, and get Google certified
MODULE 7
Email Marketing & Customer Retention
This workshop will cover the basics of how to setup email campaigns, how to code in basic HTML, how to design responsive professional looking templates, and how to track and setup automated campaigns (using drip campaigns and workflows), with the end goal of having a rock solid digital customer retention strategy in place
MODULE 8
Website Conversion Optimization (CRO)
Increasing the conversion rate on your website not only generates more conversions but also improves your cost per acquisition across all marketing channels, making your marketing more cost-effective. Learn how to master CRO to convert more visitors to customers and how to learn more about your customers.
MODULE 9
The Essentials of Influencer Marketing
Learn the right steps to set up and execute a successful influencer marketing plan. It’s for any entrepreneur or marketer who’s keen to learn the right approach to working with influencers! Bonus module (self-paced)
MODULE 10
Manage Digital Marketing Agencies
In this bonus self-paced module, you will learn from industry experts how to find, hire and manage digital marketing agencies. You will understand how to brief them, set up KPIs, and report to maximize your ROI.
Platforms covered
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